We're building the trust infrastructure most people don't know they need yet.

Why this exists

Almost every adult has content that needs to reach specific people at specific moments. Kids should hear from us on their 18th birthday. Spouses should know the password to the family insurance account. Vacation guests should get the door code on the day they arrive. Future-you might want a letter from past-you.

Today this is solved badly. Estate planning attorneys handle the legal layer for the wealthiest 5% of households. Cloud drives hold content but offer no triggers, no delegated authority, no recipient binding. Inactive Account Manager-style tools cover one platform's content with one trigger and one experience. Password managers handle credentials and not much else. Generic dead-man's-switch services feel like 2008-era internet artifacts that nobody trusts with anything that matters.

None of them addresses the actual job: give my people access to the right things at the right time, without me having to be there.

What we're building toward

The default consumer brand for personal trust infrastructure. The thing your family already has set up, the way they already have iCloud or 1Password set up. Daily-useful for the small stuff. Quietly, reliably there for the big stuff.

The product is also the moat. The patent disclosure on the email-bound multi-party delegated authorization model is filed; if it issues, no other consumer service can build the same architecture without our license. And the trust we earn through audited security, transparent threat models, and never-misleading copy is the kind of moat that doesn't decay over time.

Who's building it

Kevin Hanson — Founder & CEO

Kevin is the founder of TRS, Inc. The product, design system, and architectural patent are his. He works from Atlanta. He's the person who'll write back if you email contact@.

The team is small and growing carefully. We hire for craft, judgment, and a willingness to think about edge cases for an unreasonably long time.

Where we are

Atlanta, Georgia. Lower burn rate than coastal hubs, strong consumer-fintech investor presence, easy travel reach to coastal partners. Engineering and design talent at roughly 70-80% of San Francisco compensation, with comparable quality from Georgia Tech, Emory, and the regional tech employer pipeline.

We expect to stay distributed across US time zones with a small Atlanta footprint for in-person collaboration. Quarterly all-hands in Atlanta.

How we work

• Trust as moat. We invest disproportionately in the things that build trust: external security audit, published threat model, never-misleading copy, transparent privacy boundaries, a clear refund and cancellation policy.
• Daily utility before morbid utility. Most products in this category only get opened on the worst day of someone's life. We're designing the opposite: be the calmest place to store the small stuff first; be there reliably for the big stuff later.
• No morbid imagery. No draining hourglasses on expired states. No funereal palettes. The tone is calm, not heavy.
• Slow on shipping until safe to ship. The seed round goes toward an external audit, not toward a sprint to a public launch. We'd rather ship a smaller, audited V1 to a credible category than a flashier unaudited one.

What you can expect

If you write to us, you'll hear back. If we make a mistake, we'll publish what happened. If we change a price, you'll have a year of advance notice. If we ever shut down, your Pending Releases will fire on schedule before we go dark.

If we ever sell the company, the acquirer commits in writing to honoring all of the above before the deal closes. That's how we run this.